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Remove the stigma

We promote environmental and social sustainability in fashion in respect of ethnicises and culture – Bring hemp theme clothing back to mainstream use.

Public awareness of hemp and its qualities has grown dramatically due to the worldwide marketing effort that has taken place in recent times and we’re proud to be a part of this movement. We are determined to continue marketing hemp clothing as a superior fashion alternative focusing on environmental advantages, quality and comfort as the core benefits of the range.

The journey began in early 2000s with the first states legalizing Weed, that’s when we decided to shift our brand into a more environmental practices.We began wholesaling, designing, importing, manufacturing and retailing clothing made from hemp, bamboo, soy, organic cotton and rayon. Recently there has been a significant increase in the appreciation of hemp and other environmentally friendly clothing.